About DTT
DTT is an advanced and upgraded version of analog TV. DTT offers land-based broadcasting services using radio signals for transmission, eliminating the need for satellites. These signals can be received using antennas and tuners. DTT offers various benefits over analog TV and is the largest free-to-air TV platform.
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Covered in this report
This report covers the present scenario and growth prospects of the digital terrestrial transmission (DTT) market in the US for 2015-2019. To calculate the market size, the report considers revenue generated from subscriptions of DTT and revenue from advertising
The market is highly fragmented with the presence of large number of small and large vendors. The report only lists the key vendors in the market; it does not present the market share of all the vendors. In addition, the report discusses the major drivers influencing the growth of the market, outlines the challenges faced by vendors and the market at large, and the key trends emerging in the market.
The report covers the landscape of the DTT market in the US and its growth prospects in the coming years. The report includes a discussion on the key vendors operating in this market.
Key vendors
- CBS
- Fox Broadcasting
- NBCUniversal
- Time Warner Cable
- Viacom
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Other prominent vendors
- American Broadcasting
- Azteca
- PBS
- Telemundo
- CW
- Walt Disney
Market driver
- Increased bundling of services
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